our design

Designing Better Digital Products

Our designs increase the clarity of big data & AI so your team or your customers can make better decisions.
Learn more about how to design better products in the digital age.

Design is not just what it looks like and feels like. Design is how it works.

Steve Jobs

What We Do

User Research
Product Design
Service Design
UX/UI Design
Sonder design thinking = Human-centered design + AI

Big Data & AI.  
Works for humans.

We work with companies to co-create innovative products and services that leverage the best of modern data systems and AI using our unique human-centered AI design system. Whether it’s designing & developing a new product or service from existing data, refreshing your existing service with new insights, or creating a whole new thing—we can work with you how it suits you.

AI changes everything about product design.

AI learns and changes. It succeeds and fails. All at a scale and pervasiveness never seen before. AI has made human behavior a design material. Designers can no longer be concerned only with intent—they need to foresee how the human-machine system will operate “in the wild.” While many people from many different fields are involved in AI—computer science, product design, UX, AI research, law and philosophy—there are very few who focus on the specifics of AI design. We do.

Products we design